7 Tips For Mobile Phone Marketing Success

7 Tips For Mobile Phone Marketing Success
By [http://EzineArticles.com/expert/Rome_Saranto/246298]Rome Saranto

Are you looking to get started in mobile phone marketing?  Don’t worry – it doesn’t have to be hard!  This type of marketing is actually quite simple and so effective that you’ll be very pleased once you have it in place.  Let me help you with my easy mobile phone marketing guide.

1. Decide what you want mobile phone marketing to do for your business:

Are you looking for more sales?  Are you looking for a new way to interact with your customers? Are you wanting to improve your market share? Are you looking for branding opportunities? Are you wanting to improve traffic on slow days?

2. Determine who your typical customer is that will be signing up for your list:

This is important to know – is it teenagers? Business people? Stay at home mothers? Who are you targeting?

3. Once you know what your goal or intention is and who you are targeting, you can craft the types of messages you will send around that goal or intention.  You can also decide in advance how often you will send messages, and what time of the day you will send messages, and how many you will send in a week.

Will you be trying to catch your customers while they are deciding what to have for dinner?  Are you trying to appeal to them when they are on their way to work?  Are you trying to get their attention just before the close of the work day, or as they are leaving work?

4. Now that you have some idea of who you are sending messages to, what kind of messages you are sending, and when you are sending those messages you want to find a mobile phone marketing vendor.  Look for one with phone support.  Discuss your plan with the agent and see what they say.  Do they offer all of the mobile marketing features that you need and want? Evaluate their available plans and make sure there is one that will meet your needs.

5.  Once you have a plan and a vendor and some text credits, now is the time to get customers on your list.  Put up signs at your place of business.  Hand out flyers with receipts. Have your cashiers verbally tell everyone they talk to about the new list.  Remember, there has to be something very good in it for the customer so they will want to sign up.

6. Once you have a list it is time to start sending out messages!  It is important to send out smoking-hot deals that your customers just can’t refuse.  Make them eager to get text messages from you.

7.  Track your results and tweak your campaigns as necessary to keep results inline with your stated goal.

That’s all there is to it!  I hope this guide has opened your eyes to how easy mobile marketing can be to get started with.  There’s nothing left now but get out there and do it.

The next thing you should do to start harnessing the power of mobile in your [http://marketingstrategylocal.com/]local online marketing strategy is to take what you have learned from this guide and implement it. If you need any help at all please let us know. We would like to help you with your [http://marketingstrategylocal.com/services/local-mobile-marketing-strategy/]mobile phone marketing.

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Don’t You Dare Say That!

Don’t You Dare Say That!
By [http://EzineArticles.com/expert/Dr_Neil_Flanagan/238005]Dr Neil Flanagan

I’m not being the ‘Word Police’ when I say that we have to be very careful about our language. It’s because the words we use affects our thinking and that thinking affects the way that we behave.

It’s much more that the response to the question, ‘How are you?’ – ‘OK’, ‘Not too bad’, or an outpouring of a list of ailments. (Be warned: When someone enquires about your wellbeing, they probably don’t want you a detailed answer.)

As we age, the words we choose to use become even more important.

Researchers at New York University asked 2 groups of students to construct a sentence using 4 of the 5 words associated with a particular theme. One of the themes, ‘elderly’ contained the words, ‘Florida’, ‘forgetful’, ‘bald’, ‘gray’, and ‘wrinkles’.

When they had completed their initial task, participants were sent to another experiment down the hall. It was the short walk that the experiment was really about. The researchers unobtrusively measured the time it took people to get from one end of the corridor to the other.

It turned out that the young people who had fashioned a sentence from the words with the ‘elderly’ theme walked down the hallway significantly slower than those who chose another theme. Researchers concluded two things: a set of words primed thoughts of old age, even though the word ‘old’ was never used; and thoughts prime behaviour, walking slowly is usually associated with older age.

An immediate implication is, of course, that we need to take control of the words we use and, therefore, our thoughts – the nature of information we ‘feed’ ourselves and expose ourselves to; including the quality of the company we keep. (This message was brilliantly demonstrated in a Seinfeld episode in which George Costanza was sacked by an ‘old guy’ (a widower in his ‘eighties) with whom George had volunteered to provide company. George’s ‘companion’ opted out of the relationship, identifying George’s negativity as a severe health hazard.)

While it’s useful to know that there’s research supporting the idea that the words we use have an effect on the way that we behave, we can use this valuable information in reverse in our everyday lives. Two things are required of you.
Listen to particular words that people choose to use.

Ask yourself, why would they use those words?

As Wittgenstein observed, ‘ The limits of my language are the limits of my world’.

One of Neil Flanagan’s bestselling books BLINK! The Speed of Life (How to add years to your life and life to your years) can be downloaded for free when you visit http://www.neil.com.au

Article Source: [http://EzineArticles.com/?Dont-You-Dare-Say-That!&id=9548956] Don’t You Dare Say That!

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How to Become a Project Manager: Can You Learn by Watching?

While you’re studying project management and waiting for your first project job, there are opportunities to observe what others are doing and learn from their experience. While our own experience is what we seek, learning from others can help you overcome pitfalls down the track.

How to Become a Project Manager: Can You Learn by Watching?
By [http://EzineArticles.com/expert/Margaret_E_Cato-Smith/1755254]Margaret E Cato-Smith

Going on a formal project management course is a must for an aspiring project manager. However, there are a number of additional approaches you can use to develop your project management skills. Direct experience is often cited as the ultimate teacher and most would agree that this is undoubtedly true. The problem is though, that you may not always be in the ideal position to be gaining direct experience. In this case, a secondary approach can be taken. I call it the ‘watch, analyse and learn’ strategy.

For this approach to be effective, you need to be in a situation where you have the opportunity to observe a project or a number of projects. Typically, there are always projects going on in any business today. This is essentially due to the fast pace at which the business environment is changing. I find that the most ideal situation requires that you are sitting among or very close to where the project activity is occurring. Because of the modern trend of open plan offices, you get to hear some of the chatter between project team members. There is also the opportunity to have conversations over a cup of coffee.

There are a number of specific things you can look for while observing. Does the chatter sound as if things are going well or not? In each case, see if the success or failure can be attributed to specific ways of operating. Watch how the project team members work together. Are they co-operative or otherwise? If not, why do you think this is? Could anything be done to improve relationships? Are there issues external to the project team members that are affecting their ability to do their work? All of this information is valuable to you as you learn to become a project manager. However, it is only useful, if you are able to come up with alternative approaches that overcome any issues you may be seeing. Always ask yourself how you would do ‘it’ if you were the project manager. Think about what you’ve learned in your project management studies and how some of the theory may apply in practice.

There are some ‘DON’Ts’ that you need to pay attention to. Remember you’ve got your own job to do and you must not compromise this. Your reputation has to be intact if you are to get an opportunity to try out your own project management skills. Don’t get involved in ‘gossip’. Simply listen and observe and draw conclusions that are useful for your own learning experience.

What if you feel you can contribute an improvement? Tread very carefully. Remember, you are an outsider, not involved in the project at all. While you may have an interest, you have not been employed to contribute at all. If your suggestion relates directly to the work of someone you get on well with, then potentially broach the topic carefully. Otherwise, you might try talking with your own supervisor and getting some advice before diving in headlong. When looking for project team members, the ability to work well with others is always a requirement. Hence, be careful to always demonstrate that you are a team player.

In the final analysis, look for things you can learn even if you are not on a project. Some projects work well, some don’t and there is a lot of variation in between. Watching projects can therefore be an excellent way to see the different ways in which the theory behind project management can be implemented.

From this article, you can see that studying a formal project management course is not the only activity that will support your desire to become a project manager.

If you’re interested in more information on How to Become a Project Manager, then check out the following website. http://www.how2becomeaprojectmanager.com

Article Source: [http://EzineArticles.com/?How-to-Become-a-Project-Manager:-Can-You-Learn-by-Watching?&id=9433948] How to Become a Project Manager: Can You Learn by Watching?

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Steps to Becoming A Real Success Story

Steps to Becoming A Real Success Story
By [http://EzineArticles.com/expert/Terri_Louise_Clay/1429629]Terri Louise Clay

The Definition of success is: The achievement of something, desired, planned or attempted. So in a nut shell just means anything that you are trying to do or be, whether it be starting your own business, making more money, writing a book, etc. Once you achieve the life that you have envisioned in your mind, that is what makes you successful.

Eric Thomas, “world known” motivational speaker’s video went viral. He said if you want success as bad as you want to breathe, then you will be successful. Wow I’m sure everyone wants to breathe so really what are the steps to become a real success story? People are yearning and wanting success. We all want to make more money, or have more than we already have right now. But how bad do we really want it? How do we really become a real success story.

The steps to becoming a real success story are not always simple as one may think. If so everyone would be a success story, everyone would be making more money, or everyone would be starting their own business, etc. But if you want it as bad as you want to breathe success will not only come but will change your life to ways that you never saw before. There are 5 magical steps that will help your produce true success.

1. Find your purpose ~ Find your purpose and true happiness will come. We were all created with a thought in mind and with a true purpose. Finding your purpose will help you live longer and grow stronger. What if we were sitting in a chair expecting it to ride us down the street like a car would. It wouldn’t work would it? That’s because it’s not the purpose of the chair to take us here or there. Find your purpose and the success you yearn for will push you to becoming a real success story.

2.  Write the Vision ~ Writing the vision is the 2nd step to becoming a real success story. The bible says in Habakkuk 2:2, 3 to write the vision and make it plain, and yes it may tary but no matter what or how crazy life may get it will TRULY come. In a nutshell it just says that your dreams and vision will come to life. Writing the vision is another word for setting goals for yourself and seeing who you will become and be and what your real live success story will look like.

3. Be willing to Fail ~ All real success stories are full of failure stories. Oh yes all successful people failed at one time or another. The Michael Jordans, Donald Trumps, and Les Browns of the world were all willing to fail. They just didn’t quit. The continued to try over and over again until they become a real success story.

4. Surround yourself with other real success stories ~ Yes the bible says to be thou unequally yoked with unbelievers. That just means continue to surround yourself around like-minded people. If you want to be a real success story, then surround yourself with other people who live, breathe and produce success.

5. Be a positive thinker ~ All people who are a real success continued to believe that they could do anything possible than they believed. Even when the chips were down and negative things happened they still believed that they would be a success no matter what the results.

People who are a s just do things differently and proceed to win no matter what. Want to be a real success story just do it and make it happen no matter what.

Terri L Clay is an inspirational speaker who travels the world putting on Girls Night Out Vision Board Parties in 8 major cities ( Washington, DC, Atlanta, GA, Louisville, Ky, Runway Bay, Jamacia, Milwaukee, WI, Chicago, IL, and Houston, TX. She is helping to empower women and girls to make life happen no matter what. RSVP at http://www.visionboardpartytour2013.eventbrite.com

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5 Types of Car Air Fresheners

5 Types of Car Air Fresheners
By [http://EzineArticles.com/expert/Leo_Eigenberg/1776992]Leo Eigenberg

Car air fresheners with a sweet fragrance have the ability to quickly overpower plenty of bad smells to provide a fresh smelling sanctuary for the more enjoyable car journey. Well-chosen air fresheners can produce a pleasant smell that is powerful enough to eliminate odors related to smoking, takeout food, or other foul smells. Here are five of the best car air fresheners on the market:

Can

The can style of air freshener is similar to the sticky gel, and consists of a metal or plastic can that holds a sweet-smelling fragrant gel pack. The can has a top section with adjustable holes which makes it easy to determine the amount of fragrance to release at any one time. While these products have the potential to last longer than most of the sticky gel products, they still aren’t very effective at removing the strongest smells in the vehicle.

Plug-in

The plug-in fresheners are a popular choice and consist of an oil-based compound that is contained within a plastic housing. They are designed to plug into the power outlet on the dashboard, and start to emit a fragrance once the oil-based compound is heated. This plug-in is great for strong odors, and soon fills the entire car with a sweet-smelling fragrance.

Spray

The spray type of freshener is quick and easy to use. The liquid-gaseous fragrance for these air fresheners comes in a pressurized can which can be sprayed when an unpleasant smell is noticed. Spray fresheners aren’t the longest lasting and will need to be sprayed at regular intervals if hoping to block out the most powerful odors.

Sticky Gel

The sticky gel air fresheners are made with a solid, sticky type of gel that holds the fragrant oil. This type of freshener easily sticks to any dry surface within the vehicle without a need to use adhesive. Also, because it doesn’t rely on the air vents or other form of propulsion it isn’t as effective at eliminating the stronger smells inside the vehicle. A positive of the fragrant oil is the ability to last longer than the aerosol, paper or cardboard products.

Cardboard

The low-cost solution to keep the vehicle smelling fresh is the hanging cardboard air fresheners. They are meant to hang from the rear view mirror, and made from a scented cardboard. While the scented cardboard products are quite long-lasting they aren’t the most effective at controlling the most noticeable or unpleasant smells inside the vehicle.

Find out more with the wide range of [http://www.cuppad.com/en/car-air-freshener-c-25.html]wholesale car air fresheners on the market.

Article Source: [http://EzineArticles.com/?5-Types-of-Car-Air-Fresheners&id=9400718] 5 Types of Car Air Fresheners

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